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SOLUTION · ADVISORS

Booking software for advisors and consultants | Zedule

Booking software for advisors handles the unique shape of professional-services scheduling — discovery calls, paid 1:1 sessions, time-zone management for distributed clients, and per-service pricing that ranges from free to four-figure. Zedule is the affordable horizontal alternative to Calendly's per-user pricing for solo and small advisory practices.

Updated May 5, 2026


The advisor / consultant category is the most-mature horizontal booking-software market — Calendly, Acuity, Cal.com, and SavvyCal have been competing here for a decade. The customer behaviour is well-understood, the integrations are deep, and the pricing has settled into per-user norms.

Zedule is the cheaper alternative to Calendly for advisors who don’t need round-robin scheduling, native video integration, or per-meeting-type calendar conflict resolution.

What advisors need

In rough priority:

  1. Service-specific durations and prices — discovery call (15 min, free), paid session (60 min, $300), retainer review (30 min, included in retainer).
  2. Time-zone handling — clients in different zones; the booking page shows their zone, the advisor sees their own.
  3. Calendar integration — at minimum read-only sync from the advisor’s primary calendar.
  4. Reminder flow — clients are busy; reminders 24 hours before reduce no-shows.
  5. Branded experience — for advisors building a consultancy brand, the booking page is part of the brand.
  6. Multi-staff for small consulting practices with a bookings ops person triaging client calls.

Zedule handles 1, 2, 4, 5, 6 well. Calendar integration (3) is V1 read-only ICS feed; two-way Google/Outlook sync is V2.

What Zedule does for advisors

Per-service pricing and duration

Each consulting service is a service in Zedule with its own duration, price, and (optionally) staff restriction. “Free 15-min discovery call” alongside “60-minute strategy session ($300)”. The booking page lists them all; clients pick what fits.

Browser-detected timezones

The customer’s browser time zone is detected automatically. The booking page shows times in their zone (e.g., “Tuesday 2pm IST” for a Mumbai client) while the advisor’s calendar shows the same booking in their zone (e.g., “Tuesday 4:30am EST”).

Confirmations and reminders are sent in the customer’s zone, with the advisor’s zone in parens for clarity.

One-way calendar sync (V1)

Each business has an ICS feed URL — subscribe in Google Calendar, Outlook, or Apple Calendar. Bookings appear on the advisor’s personal calendar within 5 minutes. One-way: you can’t yet edit or delete bookings from your calendar app and have it propagate back to Zedule.

Two-way sync (Google + Outlook) is on the V2 roadmap and is the single most-requested feature for the advisor market.

Branded booking page

Custom hex colour, your logo, your domain. Embed the booking flow on your existing site so clients book without leaving your consultancy’s web presence.

BYO messaging

Confirmations and reminders come from your domain — [email protected], not [email protected]. Important for advisors who care about brand integrity in client comms.

Zedule vs Calendly vs Acuity vs Cal.com

ZeduleCalendlyAcuityCal.com
Cost (1 user)$100/yr$120/yr$240/yr$0-180/yr
Cost (5 users)$100/yr$600/yr$480/yr$0-900/yr
Multi-service durations + pricesYesYesYesYes
Browser timezone detectionYesYesYesYes
Two-way calendar syncV1: read-only; V2: yesYes (best)YesYes
Round-robin schedulingNoYesYesYes
Native Zoom integrationEmbed linkYesYesYes
Branded booking pageCustom hex, full embedLimited (paid plans)YesYes
Open-source optionNoNoNoYes
BYO messaging providersYesNoNoLimited
Setup time~30 min~1 hour~2 hours~3 hours

Who Zedule fits in advisors

Fits:

  • Solo consultants and advisors not needing round-robin.
  • Small advisory firms (2-10 people) tired of Calendly’s per-user pricing.
  • Advisors prioritising brand integrity (custom hex, your domain).
  • Advisors handling video via Zoom links in email templates rather than native integration.

Doesn’t fit:

  • Sales teams needing round-robin lead distribution (Calendly is the right call).
  • Advisors needing native video meeting URLs auto-generated per booking (Calendly + Acuity ship this; we don’t yet).
  • Self-hosted needs (Cal.com is the open-source option).
  • Advisors who can’t operate without two-way Google Calendar sync (V2; not V1).

Setup, advisor-specific

  1. Configure services with durations and prices. Most advisors list 2-4 services: free discovery call, paid 30-min, paid 60-min, optional follow-up.
  2. Set the business timezone (Settings → Profile) to your primary working zone.
  3. Subscribe the ICS feed to your personal Google Calendar so you see Zedule bookings alongside your other meetings.
  4. Configure messaging providers. Resend or SendGrid for email coming from your domain. SMS is optional for advisor businesses (mostly email-first).
  5. Brand the page. Most consultants brand around restraint — indigo accent template, Source Serif font, white background. Customisable to your firm’s exact colour.
  6. Cancellation policy. Advisor time has the highest revenue density of any service business. Set the policy explicitly — “Cancellations less than 24 hours before are charged 50% of the session price” — and configure card-on-file via your invoicing tool for repeat clients.

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Frequently asked questions

Can Zedule handle different durations for different services?
Yes. A discovery call might be 15 minutes free, a paid strategy session 60 minutes at $300, an annual review 90 minutes at $500. Each service has its own duration, price, and optional staff restriction.
What about time zones for remote clients?
The booking page detects the customer's browser time zone and shows times in their zone. Confirmations and reminders are sent in their zone too. The advisor sees everything in the business's configured timezone (Settings → Profile → Timezone).
Can I take payment at booking?
Not in V1 — we don't have Stripe Checkout integration yet. The pattern that works: list the service price visibly, send an invoice via your accounting software (FreshBooks, QuickBooks, Stripe Invoices) after the booking confirms. Stripe Checkout integration is on the V2 roadmap.
Can I require a customer to fill out a brief before the call?
Custom intake forms are V2. In V1, the cleanest pattern is a Google Form or Typeform link in the confirmation email body. Customers fill out before the call; you read it the morning of.
Does Zedule integrate with Google Calendar / Outlook?
Two-way calendar sync is on the roadmap. V1 supports a one-way ICS feed (subscribe to your business's appointments in any calendar app). For most solo advisors this is enough.
How is this different from Calendly?
Calendly costs $10/user/month. Zedule is $100/year flat for unlimited staff. For a solo advisor that's $20/year savings; for a 5-person consulting team it's $500/year savings. Calendly has deeper calendar integrations today (round-robin scheduling, native Zoom); Zedule has flat pricing and per-tenant data isolation.

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